School of Data Science and Analytics Blog: Dec 2022

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  • Why Synthetic Data is a Next Big Thing

    Synthetic data, as the name suggests, isn’t real. Instead, it is artificially generated. When first hearing the term “synthetic data,” it is easy to dismiss it as an unserious concept that couldn’t be useful in practice. However, synthetically generated data doesn’t mean randomly generated data. On the contrary, synthetic data is carefully engineered to mimic the real data it is based upon. In fact, today’s synthetic data capabilities have progressed to a point where such data has become a critical component of many real-world data science solutions.  –  December 19, 2022



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